Swisscom blue TV has extended its Swiss Super League broadcasting rights from the summer of 2025 until the end of the 2029/30 season. The sports platform, which operates under Blue Entertainment, reached an agreement after successful talks involving the Swiss Football League (SFL) and SRG. Swisscom customers and users of the blue TV app can watch every live Swiss Super League match with French, German or Italian commentary; however, live streaming outside of Swisscom packages may require a blue Sport subscription. Customers of other providers can also watch all the live football action via the blue TV app. Studio production is expected to be carried out in Volketswil and Granges-Paccot. Swiss Super League highlights, news and match analysis have also been confirmed on blue News and blue Sport’s social media channels.
Free television channel blue Zoom broadcasts major Swiss Challenge League matches every season, from the 2025/26 until the 2029/30 season, after a five-year deal involving TV and streaming rights in Switzerland.
Swisscom, through its rebranded service Blue (formerly Teleclub), has acquired the broadcasting rights for Spain's La Liga. This forms part of an extensive revamp of Swisscom's TV offerings, under the newly established Blue brand. The deal enables Blue subscribers to access live and on-demand coverage of La Liga matches, enriching the sports content available on the platform.
