Telia Company has secured exclusive UEFA Champions League rights in Sweden for the 2021-2024 cycle, following a deal reported to be worth $100 million annually. Coverage of live Champions League matches in Sweden will be carried out by free-to-air network TV4 and pay-television broadcaster C More – both of which also operate live streaming services. Telia outbid pan-Nordic media company NENT Group, who had until then been the only broadcaster to hold the rights to the competition since 1992.
TV4 has the TV broadcasting rights in Sweden for 2022 FIFA World Cup in Qatar. In addition, TV4 will also broadcast the Swedish Men's National Team qualifiers for the World Cup.
